https://video.pavel-english.ru/videos/watch/0b6b34ce-749e-45a2-aa2e-ade816925279 Check out: www.pocketpassport.com for flashcards, worksheets and LOTS MORE! Increase your idioms, expressions and vocabulary when interacting in various business situations. This video focuses on business English for marketing and advertising. For more videos and fun and interactive elearning activities, check out our collection of videos and elearning library at: www.powerstudy.jp Business English Transcripts Watch the video, then listen and follow along while skimming the conversation below. Model the intonation and work on your fluency to sound more natural. Marketing – Celebrity Marketing Linda and Bill continue discussing how to market their new product. Linda comes up with a possible solution when suddenly… BOOM! Out of nowhere comes the best endorsement ever! Learn natural business vocabulary for talking about advertising and marketing. Linda: The marketing world is just becoming so different so quickly. Bill: Yes, it is a whole new world indeed. That’s why we have to do lots of market research and play close attention to what our target audience wants. Linda: Hold on a minute. I have an amazing idea…an idea that can change the advertising world forever. Let’s find a really famous person and pay them to say really nice things about our product. Bill: You mean a celebrity endorsement. It’s a great idea, but people have been doing it for years. It’s a great way to get some great publicity but it can get expensive. And where in the world are we going to find a celebrity to endorse this thing? (Micheal Jackson walks in) Michael: Excuse me. Is this the stage? According to Bill, what do they have to pay close attention to?, What is Linda’s amazing idea?, According to Bill are celebrity endorsements a new way to advertise?, What are some things that might keep small businesses from using celebrity endorsements to promote their products? Thu, 09 Jul 2026 04:37:05 GMT https://validator.w3.org/feed/docs/rss2.html PeerTube - https://video.pavel-english.ru https://video.pavel-english.ru/client/assets/images/icons/icon-96x96.png https://video.pavel-english.ru/videos/watch/0b6b34ce-749e-45a2-aa2e-ade816925279 All rights reserved, unless otherwise specified in the terms specified at https://video.pavel-english.ru/about and potential licenses granted by each content's rightholder.